Facebook is free and relatively easy to set up. The two main stages involved in setting up a charity page are creating a personal Facebook account and creating a Facebook Page that represents your charity.

To clarify: The Facebook Page will be used to represent your charity and the Facebook Account will belong to the you (the person setting it up).

“Giving people the power to share and make the world more connected.” Facebook is an online social network. Everyday millions of people use Facebook to keep in touch with friends whether they are in your office or on the other side of the world. It provides facilities to share stories, photos, links and videos. (Facebook, 2010)

Facebook is the largest online social network in the world with more than 350 million active users in more that 180 countries. Among these, 65 million user access Facebook using their mobile phones.

The applications we produce have a number of different sharing options built into them including; email to a friends, text to a friend, post on Facebook and post on Twitter.

This potentially means your supporters could post your story to Facebook whilst travelling on a bus. With one simple click they have shared the story to their 100’s of friends.

Facebook is free and has many benefits! Building up a network of Facebook supporters is a useful way to communicate to potential funders or investors the efforts your charity is making, and to show how much support have.

Once a supporter has become a fan of your charities page they will receive all your updates instantly no matter where they are in the world.

Facebook can be used to boost your general online presence but it can also be really effective to promote your latest campaigns. You may share event information, photos, and stories to all of your fans.